Content Marketing Powered By Expertise

We believe great content marketing actually requires great content.


Yes, branding, SEO, 'strategy', PPC, analytics, and the rest of the marketing alphabet soup are important. But we think there's a huge gap between those delivering exceptional content, and those just talking about it. 

That's why we keep our focus singular: Great content, for financial services.

There are no shortcuts to a great story. By not spreading ourselves thin across every tactic in every vertical - we help clients elevate and articulate their expertise across every touchpoint; be it digital, print, and everything inbetween.

 

WE HELP BY

  • Finding and articulating your best stories
  • Selecting the most effective content formats
  • Transforming stories into memorable experiences
  • Turning lead into gold

MARKETING SOLUTIONS WE KNOW BEST

 
 

STRATEGY

Every successful journey begins with a plan

  • Strategy integration: business, marketing, branding, PR, content, and client needs
  • Research: qualitative, quantitative, market, competitor and customer
  • Project Management, planning, and roadmapping
  • Analytics measurement and visualization
 

CONTENT PRODUCTION

We come up with ideas for remarkable content, then write it, design it, and produce it.

  • Repurposed content
  • Thought Leadership (white papers, eBooks, case studies)
  • Bylined and ghost writing (technical, educational, or satirical)
  • Long and shortform blogging
  • Copywriting
  • Infographics
  • Slidshares
  • Video
 
 

NEWSLETTERS AND CAMPAIGNS

  • Responsive email design
  • Curated and hand-crafted - original campaign content
  • List building
  • Drip campaigns
  • Event and webinar marketing and production
  • Lead generation and nurturing
  • ROI measurement and attribution
  • Distribution strategy
 
Small Batch Labs has the rare ability to translate complex ideas into simple yet elegant content solutions
— Sean M., Assistant VP, Bank of America
 
 

MARKETING MANAGER

For those needing long-term strategic, social media, or marketing communications support, we offer outsourced marketing management.
Including but not limited to:

  • Marketing plans: annual or campaign specific
  • Regular consultations with your cross-functional team
  • Flexible budgeting options
 

DECK DESIGN &
BUSINESS COLLATERAL

Your deck can make or break your pitch. They're timing consuming, difficult to design, and usually poorly researched. We help clients craft a story that's clear, analysis rich, and effective. 

  • Presentations
  • Keynotes
  • RFPs
  • Digital and print
 
 
 

Ready to take things to the next level?
Let's arrange a workshop and bring your team's ideas together.

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Contact us at david@smallbatchlabs.net